#D397BC
Approximate name: Plum
Technical formats
Color-space values for scientific work and cross-device comparison.
Practical formats
Ready to paste into CSS, Tailwind, iOS, Android, Flutter, and more.
Color analysis
Objective metrics: luminance, hue, saturation, temperature, and contrast.
Nearest name
Plum
Relative luminance
0.396
Hue H
323°
Saturation S
41%
Lightness L
71%
Value V
83%
Temperature
Cool
Brightness
Medium
Chroma
Muted
Hue family
Pink
Contrast on white: 2.35:1 (AA body Fail / AAA Fail)
Contrast on black: 8.92:1 (AA body Pass / AAA Pass)
Open full contrast tool →Color blindness simulator
Approximate appearance under common color-vision deficiencies (matrix simulation).
Normal vision
#d397bc
Protanopia
#b9b8b3
Deuteranopia
#bdc1b1
Tritanopia
#d0acaa
Achromatopsia
#adadad
Creative pairings
Hue-wheel harmonies and 10% shade/tint steps — not AI-generated copy.